Subscription boxes are opened on camera more than any other package. The seal your subscriber cuts is the first frame of every unboxing video, and plain clear tape is the one part of the box you did not design.
Why it matters for subscription box companies
- Unboxing is content. Subscribers film the box. Branded tape puts your name in the first three seconds, before the tissue paper and the inserts.
- Monthly volume, predictable. You know how many boxes ship each cycle, so you know exactly how much tape you use. Order a year at once, or one approved run split across scheduled deliveries.
- A seal nobody can copy. If your branded tape has been cut and replaced, it shows. A broken strip of clear tape looks like nothing happened.
What works on your boxes
Most subscription boxes are mailer-style cartons around 12 by 9 by 4 inches, sealed with one strip on the lid and sometimes a second across the side. A 1-color logo on kraft-tone or white tape matches almost every brand palette; a 2-color logo (brand color plus black) is available from 72 rolls and setup-free from 144. Keep the design simple: the strip is 2 inches wide and is seen at arm's length.
How it works
- Upload your logo. Any file works. See it on a tape strip, on a box and on a doorstep in the free mockup tool, no signup.
- Get a free proof. A hand-checked digital proof at real print size within 3 business days. We adapt the logo for print at no charge.
- Approve and order. From 36 rolls per design. Nothing is printed until you approve the proof.
- Reorder in one line. The print cylinder stays on file: same price, no setup, no re-approval.
How much tape you use
A 110 yd roll seals roughly 140 small boxes, 110 medium or 80 large, taped top and bottom; one strip goes about twice as far. The table assumes your usual box size; the roll calculator does the exact math.
| Boxes a month | Rolls a month (110 yd) | Best fit |
|---|---|---|
| 1,000 boxes a month | about 9 | 144 rolls (free print setup) |
| 5,000 boxes a month | about 45 | volume program, 576 rolls and up |
| 20,000 boxes a month | about 182 | volume program, 576 rolls and up |
Pricing
The standard tiers are on the pricing table: 36, 72, 144 and 216 rolls per design, in 55 yd or 110 yd lengths, from $16.49 a roll (55 yd) and $20.49 (110 yd) at 36 rolls down to $13.49 and $17.49 at 216. Print setup is a one-time charge at 36 and 72 rolls and free from 144 rolls up; 216-roll orders ship free in the US. Prices shown are for a 1-color design: 36-roll orders print on clear or kraft tape, other tape colors start at 72 rolls at a small quoted extra, and 2-color designs start at 72 rolls with a one-time $299 two-color setup (free from 144 rolls). Founding customers get 15% more tape on every roll, free, on their first order.
Volume programs from 576 rolls are quoted to the configuration: roll length, color count, annual volume, delivery schedule and destination. Request volume pricing with your rough numbers.
The tape
- 2 inch (48 mm) glossy BOPP film, about 2 mil total, on a 3 inch core that fits standard tape guns.
- Water-based acrylic adhesive that does not yellow in storage.
- Protected print: the ink is sealed between film and adhesive, so it cannot scuff off in transit.
- 1 to 2 spot colors standard, matched to your brand color; 3 or more quoted with the proof.
- Clear, white, kraft-tone and colored films.
Samples
We do not print sample rolls with your logo: printed tape does not exist until a cylinder is cut and a press is set up, so a sample costs what a small order costs. See your logo on the tape and on a box in the free mockup tool, then approve a free proof at real print size before anything is printed.
Price it for your volume
Tell us boxes a month and box size. We reply with a free proof of your logo on tape and a quote, standard tier or volume program.